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Why Should You Create A Negative Persona? [Solved]
Negative personas are also called exclusionary personas. Marketing teams create them to learn who to avoid talking to when creating messaging, content and various other plays. Creating these can help you fine-tune your marketing strategy.
UX Participant Persona: The Negative
Most UX researchers have experienced different participant
Negative Customer Persona
From “Exploring the Entrepreneurial Mindset” self-paced online course by Professor R. Scott Livengood, aka the “Seinfeld Sensei.
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Why is it important to
